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Data Scientist - Marketing

Data Scientist - Marketing
San Francisco, US
134,000 - 217,000
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Job Description

Figma is growing our team of passionate people on a mission to make design accessible to all. Born on the Web, Figma helps entire product teams brainstorm, create, test, and ship better designs, together. From great products to long-lasting companies, we believe that nothing great is made alone—come make with us!

We are looking for a Data Scientist to partner with our Marketing teams to accelerate growth at Figma. In this role, you will be responsible for building models to optimize our marketing efforts, uncovering insights to guide new strategies, and collaborating with a variety of cross functional peers to help leverage data throughout the organization. The ideal candidate will have a strong track record of executing analytical projects as well as partnering closely with business peers to guide decision making.

What You'll Be Doing:

  • Leverage data to understand user behavior and uncover meaningful insights that influence our understanding of activation, churn, and resurrection
  • Design and evaluate conversion lift experiments to optimize campaigns and measure their incremental impact
  • Perform impact analysis and modeling for a variety of different marketing initiatives and projects 
  • Evaluate and size the projected impact of new marketing strategies and how they connect to broader company goals
  • Develop and maintain datasets, KPIs, and reporting tools for the entire Marketing organization

We’re looking for someone with:

  • 3+ years relevant work experience supporting a Marketing or similar function
  • Fluency in SQL
  • Proficiency in Python, R or similar scripting language
  • Experience in distributed data processing systems (Hive, Redshift, Presto, Snowflake, etc)
  • Firm knowledge around statistical methods and experiment design
  • Excellent judgment and problem solving skills
  • A self-starting mindset along with strong communication and collaboration skills
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