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Marketing Data Scientist

Marketing Data Scientist
New York, US
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Job Description

About Us

Twitch is the world’s biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It’s where millions of people come together to chat, interact, and make their own entertainment.

We’re about community, inside and out. You’ll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We’re on a quest to empower live communities, so if this sounds good to you, see what we’re up to on LinkedIn and Twitter, get interviewing tips on Instagram, and discover projects we’re solving on our Blog.

About the Role

Data is central to Twitch's decision-making process, and data scientists are an important part to promote data-driven decision-making in all of our operations. As a part of the Global Marketing Data Science team, you will help grow Twitch creators, attract and retain viewers, and measure our efforts to tell Twitch's story to the world. You will be a partner to your team, influencing the way campaigns are accomplished and their performance is measured, scaling analytics methods and tools, and leading the way for high quality, high velocity decisions.

For this role, we're looking for an experienced marketing data scientist who will help develop marketing initiatives within our marketing team. You will define and track KPIs, design and measure experiments, create data dashboards, and inform decisions. You are a "full-stack" data powerhouse who uses data to guide decision-making. You will report to the Data Science Manager and be on a team that supports the measurement and direction of a variety of marketing activities, including email, social media, communications, product marketing, and performance marketing, among others.

You can work in San Francisco, CA; Irvine, CA; Seattle, WA; New York, NY; and Salt Lake City, UT.

You Will:

  • Establish analytical frameworks and provide expertise on measurement, data science, and experimental design to evaluate impact of marketing efforts on creators, viewers, and the entire Twitch ecosystem.
  • Surface key data to Marketing partners: perform ad-hoc analysis, build automated dashboards, and self-service reporting tools.
  • Write papers that explain, align, and evangelize measurement protocols across the company.

You Have:

  • 3+ years of industry experience as a data scientist or data analyst in a cross-functional role with non-technical stakeholders (e.g. Product, Marketing, Consulting).
  • Expert fluency SQL-based data manipulation
  • Experience in analysis of A/B experiments, statistical data analysis and model building using Python, and metric design.
  • Bachelor's degree or higher in a quantitative field.

Bonus Points

  • Experience supporting Marketing partners as a data scientist.
  • Demonstrated using Machine Learning methods to make decisions.
  • Passion about online communities, games, and Twitch.
  • A love of writing, data, A/B testing and metrics!


  • Medical, Dental, Vision & Disability Insurance
  • 401(k)
  • Maternity & Parental Leave
  • Flexible PTO
  • Amazon Employee Discount
  • Monthly Contribution & Discounts for Wellness Related Activities & Programs (e.g., gym memberships, off-site massages) _ _

We are an equal opportunity employer and value diversity at Twitch. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

_The base pay range for this position in Colorado, Connecticut, Washington and New Jersey is $144,000 - $176,000 yr and in New York City is $162,360 - $198,440 yr. Pay is based on market location and may vary depending on job- related knowledge, skills, and experience. A sign-on payment and restricted stock units may be provided as part of the compensation package, in addition to a full range of medical, financial, and/or other benefits, dependent on the position offered. Applicants should apply via Twitch's internal or external careers site. _

Workers in New York City who perform in-person work or interact with the public in the course of business must show proof they have been fully vaccinated against COVID or request and receive approval for a reasonable accommodation, including medical or religious accommodation.

Twitch values your privacy. Please consult ourCandidate Privacy Notice, for information about how we collect, use, and disclose personal information of our candidates.

Job ID: TW7853

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